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Vision

Fosun Property Holdings, a key business arm of Fosun International, focuses on creating “Hive Cities” that integrate the multi-dimensional resources of insurance, industrial and real estate as part of the Group’s “Insurance + Investment” strategy.

The company is currently undertaking 96 projects spread over 33 cities across China with a land reserve of 28 million square meters. Combined with its property development, landmark asset and acquisition of asset management companies overseas, Fosun Property is poised to become the leader in the globalization of the property sector in China. As one of the representative masterpieces of Fosun Property’s “Hive City” project, BFC is set to become another tour de force of the Group’s presence in Shanghai.